More Pints Sold: Achieve Your Dream in the Craft Beer Industry
We at Zephyr Conferences have run the annual Beer Bloggers & Writers Conference for seven years, with the eighth event coming up August 4 - 8 in Milwaukee. We are well versed in the passion beer bloggers hold and the influence they wield but also … [Continue reading]
It could be the water, the welcoming community or a little bit of mountain magic. But for some reason, Asheville has become a craft brewing mecca. On any given day, hundreds of local craft beers are on tap and sold in bottles and cans around town, … [Continue reading]
Media is no longer one dimensional. The good old days of contacting your local newspaper when you had something to tell is long gone. Of course, newspapers are still important - as are radio and TV - but we all know media has expanded dramatically … [Continue reading]
On Wednesday, March 29th at the Beer Marketing & Tourism Conference we will present a panel discussion on "The Beer Marketer's Guide to Working With Media." The hot trend in marketing the last ten years has been digital marketing - email, … [Continue reading]
Tourism promotion agencies throughout North America - often called Destination Marketing Organizations or DMOs - are jumping on board the beer tourism freight train. There are currently 45 registered attendees at the 2017 Beer Marketing and … [Continue reading]