More Pints Sold: Beer Marketing, Tourism, and Events
“If we can get one hour of face time with people, we can make fans for life.” Shelly Claflin is Tour Manager at Bell’s Brewery in Kalamazoo, Michigan. It is not every brewery that can allocate resources to hire someone to run brewery tours and … [Continue reading]
Most conferences use the traditional method of education in which an expert or experts at the front of the room provide their wisdom to the audience. Interaction is minimal and, when it happens in Q&A, is still one-directional knowledge … [Continue reading]
#1 in Beer Marketing and Tourism Strategy While it might be simple to find statistics on beer drinkers, it is becoming increasingly difficult to set yourself apart from the craft brewery that just set up next door. Serving great beer is not enough … [Continue reading]
The lineup of speakers for the 2020 Beer Marketing & Tourism Conference taking place February 4 - 6 in St. Petersburg, Florida is substantially complete. To date, 19 experienced speakers have been announced with half a dozen presenters being … [Continue reading]
We are looking for experts, entrepreneurs, thought leaders, and those willing to share their secrets in the fields of brewery marketing, destination marketing, brewery tourism, and craft beer guild management. The 4th annual Beer Marketing and … [Continue reading]
